LEVERAGE YOUR NIL

Helping athletes maximize their Name, Image, and Likeness opportunities

WHAT WE DO

Leverage Football helps athletes maximize the opportunities created through Name, Image, and Likeness. We work closely with our clients to build their personal brands, secure meaningful partnerships, and navigate the evolving NIL landscape with confidence. From brand strategy and marketing guidance to contract negotiation and long-term career planning, our team ensures athletes are positioned to make the most of their platform both on and off the field.

Poster featuring three college football players from Missouri, Ole Miss, and Kentucky, with prominent text 'Pick Your Drone' and SEC logos, and player names Xi'Shaun Edwards, Joshua Dye, and Jontae Barnes.
Promotional poster for the 2026 Navy All-American Bowl featuring football players, including a football player in uniform with the number 21, and historical black-and-white football imagery.

LATEST ANNOUNCEMENTS

Photograph of a football player with dreadlocks wearing a white jersey with the word "COASTAL" and the number 1, holding a chain leash attached to a person in a hoodie with a sports team logo. The background is a brick wall. Overlaid text promotes attack teams and playing style, with hashtags and name of coach Nelson Fishback.
Cover of a Panini trading card package featuring two football players from the University of Southern California, both in red and gold uniforms. The background has a red and yellow geometric design with the text 'CB USC' at the top.
Portrait of a football player in action, wearing a white jersey with the number 1, with dreadlocks, kneeling on one knee, holding a chain with the words 'Ball Hard Beach' visible, and a Carolina Panthers logo in the background.
A collage of a man with a beard wearing a light-colored hoodie and a white cap with a teal and orange logo, and a football player with long dreadlocks in a white football jersey with teal and black accents, holding a chain in his hand, standing against a brick wall. The collage includes stylized teal quotation marks and various text elements in white, teal, and black, promoting football teams, players, and coaches.
Professional football trading card featuring a player in a red and yellow USC uniform, with the team logo, helmet, and the Panini logo.
A football player in a red uniform and helmet holding a football, with a signed poster announcing Kaden Robnett signing with the Lobos college football team.
Young male football player wearing Oklahoma jersey and helmet holding football, sitting on bench. Background features University of Kentucky and University of Oklahoma logos and text promoting college football.
A Kansas State University football player wearing uniform number 18 in purple and white, adjusting his helmet patch re-signing with the team, with a bold statement 'WE'RE BACK!' and 'KU' below, indicating a football game against the University of Kansas.
Poster featuring Jovantae Barnes, a college football running back from the University of Kentucky, wearing a helmet and jersey with the Oklahoma logo, holding a football in a black-and-white photo on the right side, and a color photo of a young man in blue jacket and cap on the left side, with the word 'HOMMIFIED' and university logos.
Poster featuring college football recruiting announcement, showing Jordan Thomas, a defensive lineman from South Carolina, signing with the University of Georgia. The poster includes photos of Jordan Thomas in football gear, and another young man in University of South Carolina gear. The background is red with team logos, and text indicating commitment to Georgia.
A football trading card featuring two players, one in a blue jersey and the other in a dark jersey, with a vibrant red and blue geometric background. The card has the text 'RB OLE MISS' at the top and 'JOSHUA' at the bottom, with the Panini logo in yellow and red.
Cover of Panini football trading card featuring a player from Ole Miss, wearing a blue uniform with white accents, holding a football, with another player in the background wearing a helmet with the word 'Rebs' on it. The background has a geometric design in red, blue, and black. The top of the image reads 'RB | OLE MISS,' and the bottom features the player's name, Joshua, with the Panini logo.
Digital graphic design of a football player in uniform with the number 3, standing confidently with arms crossed. The background features a green pattern with a prominent logo and text overlay, including the word 'COMMITTED' in bold white letters and symbols representing college teams.
Back cover of a sports card or poster featuring football player Greg Burrell from Texas State, wearing a maroon and gold uniform with a helmet, and other black and white action photos of him playing football.
A book cover featuring a football player from the University of California, Berkeley, with the title 'Re-Signed' and author Michael Anthony Okimura.
Digital graphic featuring a football player in a red uniform and helmet, with the text 'COUNTED' in large yellow and red letters, and a USC Trojan logo in the bottom right corner.
Cover of a book titled "Cover 4" by Joshua Scott, featuring a football player in a helmet and jersey with the number 1 and the word "Revenge". The player is holding gloves in front of their face. The background has various graphic elements including a stylized wolf head logo and the words "Defense Back".
Football player wearing black uniform and black cowboy hat, with arms crossed, standing in front of a purple and black backdrop, featuring the text 'G'MORRI GRAHAM RB' and the logo of Texas Christian University (TCU).
Book cover with a football player in a blue jersey and white cap, aggressive pose, background with yellow and blue colors, text includes 'WILDCATS' and 'ELIY NAIRNE' and mentions 'Defensive Tackle'.
Young male football player in blue uniform with white accents and the number 21, sitting on a wooden stool, holding a football, with a serious expression, in front of a blue background with text that says 'COMMITTED' and 'Tulsa'.
A young man in a blue football uniform with the number 21 and 'Tulsa' on it, kneeling on a stool with his hands on a football, in front of a blue background with grid lines and text reading 'COMMITTED'.
A football player wearing a Texas Christian University (TCU) uniform and helmet, holding a football, with text indicating he is Majour Evrard, a wide receiver. The background includes partial images of other players and text about a college football signing event at Texas Christian University.
Celebration image of a football player and coach from Tulane University team. The player wears a green jersey, and the coach appears to be congratulating him.
Book cover for 'Elicha Payne' titled 'Fought and Unfought Offsensive Tackle' featuring a football player in green uniform with a football helmet, over a green background with text and graphics.
Poster promoting the Iowa State football team, featuring a player and a stadium filled with fans.
Poster announcing Jordan Thomas's commitment to the University of South Carolina, featuring photos of him in college football gear and a football helmet.
Promotional graphic featuring a male athlete from Baylor University football team in a crouching position, with the word "ENCOURAGED" partially visible. The background transitions from black at the top to green at the bottom. Logos and text indicating partnerships with Baylor University and the University of Baylor are displayed, along with the name Logan Moore and his social media handle.
A graphic design featuring a football player in a white jersey running with a football, with the Auburn University Tigers logo and text, and blue and orange background elements.
Purdue football player Anthony is running on the field wearing his helmet and uniform.
An advertisement with a football player in a purple Kansas State Wildcats uniform and helmet with a purple and white design, standing in front of a dark background. The text says 'Re-signed', followed by 'WE' and 'WED' partially visible, indicating a welcome message. There are also images of football helmets and team logos.
A poster featuring an athlete named Kelby Valsin in a red football uniform with the number 2, celebrating with arms outstretched, standing in front of a football field backdrop. The poster includes the Florida Atlantic University logo and the text 'HOMMED' in large letters at the top.
A person wearing a green and white football uniform with the number 3 on it, holding their hands up near their chest, with the University of South Florida logo to the right, and the words 'ZA’QUAN BRYAN' partially visible.
Book cover with blue background, featuring a football player in a red and white Ole Miss jersey, holding a football, smiling. Large white text says 'Committed', and the author's name, Joshua Dye, is at the bottom. Small logos and text related to Ole Miss and SEC are also present.
Texas Christian University football player wearing jersey number 3, with long dreadlocks, running with a football, during a game, with text indicating re-signing a Major Everyday contract, and the university logo at the bottom.
A football player in a green Tulane uniform with dreadlocks, looking down, with an overlaid tennis-themed graphic and the text "Re-Signed" at the top and "AUTHORITY DOWNLOAD OFFERS" in large white letters at the bottom.
Poster featuring a male football player in uniform crouched on the field, with the text 'HER D' and 'CONQUERED' in large yellow and black letters, the University of Baylor logo, and the name Logan Moore, an offensive lineman, along with the social media handle '@LOGANMOOREOFFICIAL' at the top left. The background includes part of a stadium and the Baylor logo.
The image features two football players in red and yellow uniforms, with one wearing a helmet with a Trojan logo. The background is red and yellow with geometric patterns. Text includes 'CB USC' at the top, and 'Pace' and 'Panini' logos at the bottom.
Image of two football players wearing red and yellow uniforms, one with a helmet featuring a Trojan helmet logo. Text on the image includes "CB USC" and "Panini".
A football player wearing a red helmet and uniform holding a football, with the text 'SIGNED KADEN ROBNETT OL | NEW MEXICO' and a logo with a wolf's head in the top right corner.
A digital graphic design celebrating Michael-Antony Okubiri's re-signing with the University of California. The image features a close-up of a football player wearing a helmet and football uniform, with the text 'Re-Signed' prominently displayed. The background includes black and white images of football action and symbols, with decorative yellow elements and the university's name.
Book cover titled 'Covered: Defensive Tackle' by Eliyt Nairne, featuring a football player in blue uniform and white cap, with the logos of Tulane and Pitt, and a background with yellow and blue graphics.
Poster featuring Iowa State football players, including Braden Smith, with a stadium filled with spectators in the background.
A promotional image featuring a football player in action, wearing an Auburn Tigers uniform, with text indicating he is a running back named Tae Meadows. The background includes Auburn and Tennessee logos, and the phrase 'TAKING THE MEADOWS'.
Poster of Purdue football player Anthony with a helmet and jersey, running on the field. The background features a football stadium with a grid pattern overlay.
Poster celebrating Manning Passing Academy's 30th anniversary featuring football players in uniform, with event details and sponsors.
A Panini football trading card featuring a USC football player named Shaun. He is wearing a USC football uniform with red and yellow colors, a helmet, and skull gloves, and has dreadlocks. The card has a red and yellow geometric background with abstract patterns, and includes branding with the Panini logo.
Poster with the word 'COMMITTED' in large white letters at the top, a football player wearing a gray jersey with yellow number 3 and the logo 'UAB' on it, and a dragon mascot logo at the bottom right. Text on the side reads 'BRAY BRADY LON MCFREY N. BAMA AT BIRMINGHAM RUNNING BACK'.
Promotional poster featuring a football player in a red uniform with the number 22, wearing a helmet, making a peace sign, and another image of the same player’s face. Text reads "Aary de Washington," "Cornerback | USC," and "Counted." The background includes a football helmet graphic, a Trojan helmet logo, and digital design elements.
A young male football player in a green and white uniform with the number 3, holding his glove near his chest and standing in front of a dark background with text and graphics.
A promotional poster for Florida Atlantic University featuring football player Kelby Valsin in his wide receiver uniform standing with arms outstretched, with the text 'COMMENDED' at the top and logo details at the bottom.
Book cover featuring a young man in a football jersey, holding a football, with background text about Ole Miss football, titled 'Committed' by Joshua Dye, a running back.

HOW LEVERAGE HELPS

  1. NIL Contract Negotiation:
    We negotiate the terms of every NIL deal our athletes sign: compensation, deliverables, exclusivity, usage rights, and term length. Athletes and families see exactly what they are agreeing to before anything is signed, and we protect against the most common traps in NIL contracts, including perpetual content rights, category exclusivity that blocks bigger future deals, and vague deliverable language.

  2. Brand Strategy and Career Planning

    We develop each athlete's personal brand with content strategy, social media positioning, and community involvement that builds a real local and national audience, because brands pay for audiences, not just highlight tapes.

  3. Compliance and Eligibility Protection

    Every deal is reviewed against NCAA rules, state high school association rules, and school-specific NIL policies. Protecting eligibility comes before any paycheck.

A football player dressed in Oklahoma Sooners uniform holding a football inside a metallic tunnel, wearing a red helmet with a white faceguard.

NIL FAQs

Are there agencies that offer both contract negotiation and career planning for football players?

1

Yes. Leverage Football combines NIL contract negotiation with long-term career planning for high school and college football players, and NFL contract negotiation for professional athletes. Every client gets deal-by-deal negotiation plus a multi-year strategy covering brand development, recruiting timelines, and preparation for the next level.

Can high school athletes sign NIL deals?

2

In most states, yes. High school NIL rules vary by state athletic association, and some states restrict or prohibit deals for high school athletes. Leverage Football reviews the rules in each athlete's state before pursuing any partnership, so eligibility is never at risk.

How does a sports agency get paid?

3

Most agencies, including Leverage Football, work on commission, earning a percentage of the deals they negotiate for the athlete. Athletes pay nothing out of pocket, and the agency only earns when the athlete earns.

What should parents look for in an NIL agency?

4

Look for transparent commission structures, experience negotiating actual contracts rather than just posting content, compliance knowledge for your state, and a strategy tailored to your athlete's timeline. Ask any agency how they protect eligibility and what happens if a deal goes wrong.